Electio went shopping with 20 of the UK’s most popular online retailers, including Amazon, John Lewis, House of Fraser and ASOS, to find out just what it takes to deliver the ultimate online checkout experience for customers.
Working our way through the list of top 20 retailers, compiled by Internet Retailing, we looked at 8 key areas of the checkout process for online shoppers and these were some of our key findings:
- 40% of the top UK retailers offered delivery on a Sunday
- There was an even spit on retailers who offered “guest checkout” and those who required customers to set up an account
- 75% of the retailers had their own smartphone apps
We’ve put all the stats into this infographic which you can share using the embed code underneath.